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Superstudio

Superstudio is an Italian radical architecture and design collective founded in Florence in 1966 by architects Adolfo Natalini and Cristiano Toraldo di Francia, later joined by Roberto Magris, Gian Piero Frassinelli, Alessandro Magris and Alessandro Poli. Emerging during a moment of social upheaval and artistic experimentation, the group became a leading force in the Radical Architecture movement, rejecting traditional modernist principles and questioning the role of architecture in shaping society. Instead of designing conventional buildings, Superstudio created visionary collages, films, photomontages, and theoretical projects that critiqued consumerism, environmental degradation and the standardisation of modern life. Their most famous conceptual work, the Continuous Monument, imagined a single endless grid enveloping the planet—an ironic, almost dystopian proposal that challenged the very foundations of architectural practice. Known for their intellectual rigor and provocative imagery, Superstudio participated in major international exhibitions, including MoMA’s Italy: The New Domestic Landscape (1972), which cemented their position on the global stage. Though the group ceased working collectively toward the end of the 1970s, their influence endures: their ideas continue to shape contemporary architectural education, critical theory, and the broader discourse on how design can question, provoke and envision alternative futures.
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