The latest collaboration between Jaime Hayon and Fritz Hansen has a new identity.
Fred™ - meaning ‘peaceful’ in Danish – is a casual nickname and nod to the comfort and good vibes that accompany the chair wherever it’s used.
Fred™ draws inspiration from pelicans’ broad wings, gently curved bodies and distinctive bills. The lounge chair has a lightness and gracefulness that truly disguises its strength. Fred’s open, low silhouette is elegant from every angle and has a contemporary look.